Go read P.J. O'Rourke's Parliament of Whores, specifically the chapter titled "The Whiffle Life," and then tell me that the average American gives an airborne fornication about stopping drug smuggling. Look at the outraged response the NDPC Super Bowl commercial got from the usual suspects.
I havent read this book but is the author hoping for more apathy? On this issue most Americans do want something done to stop illegal immigration.