But it is bizarre to me when "Southern culture" is put forward as some sort of "radical alternative." It's just a set of idiosyncracies, things we're comfortable with from having been reared this way. It's not necessarily "better" or "superior." Just comfortable.
And you just answered your own question.
They are taking an issue of culture and making it an issue politically by quantifying the culture as inferior. These same entities that force others' cultures (and in that same venue) on us in the name of diversity.
Thats right! When I display the Confederate flag, I'm not saying I'm better or superior than someone else, just southern (and comfortable with it).