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How Trump killed off woke ads: Big companies are switching sides in the culture wars
Telegraph ^

Posted on 08/10/2025 1:15:06 PM PDT by janetjanet998

When Nike picked Colin Kaepernick to front its new campaign in 2018, it marked the high water mark for social justice advertising. Kaepernick, the former NFL star who began taking the knee in protest against racial injustice, was out of work and had accused the NFL of blacklisting him for his political protests on the field. Nike ran posters saying: “Believe in something, even if it means sacrificing everything.” Seven years on, the backdrop could hardly be more different. “Woke” adverts are fading from relevance in the US. Instead, an all-American, red-blooded spirit has taken hold – aimed squarely at the tastes of one Republican man.

(Excerpt) Read more at telegraph.co.uk ...


TOPICS: Business/Economy
KEYWORDS: ads; culture; society; trump
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1 posted on 08/10/2025 1:15:06 PM PDT by janetjanet998
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To: janetjanet998

Now kill off BIG PHARMA ads !!


2 posted on 08/10/2025 1:19:49 PM PDT by George from New England (escaped CT back in 2006)
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To: George from New England
Now kill off BIG PHARMA ads !!

YES !!! 80% of the ads I see on TV are for prescription drugs.

3 posted on 08/10/2025 1:21:45 PM PDT by gitmo (If your theology doesn’t become your biography, what good is it?)
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To: gitmo

How about ambulance chasers?


4 posted on 08/10/2025 1:22:24 PM PDT by crusty old prospector
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To: crusty old prospector

How about ambulance chasers?

**********

You have to go where your potential money is.....


5 posted on 08/10/2025 1:28:40 PM PDT by deport
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To: George from New England
Now kill off BIG PHARMA ads !!

Adbudgetall may cause headaches, eyestrain from trying to read warnings, corruption of news journalism, sudden wealth of politicians, memory loss on the plot of programs that broke for commercials ten minutes ago and a general increase of the costs of all perscriptions.

6 posted on 08/10/2025 1:36:34 PM PDT by KarlInOhio (I refuse to call the left "progressive" because I do not see slavery to the government as progress.)
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To: janetjanet998

The only musicals being produced today are for weight loss drugs.


7 posted on 08/10/2025 1:37:24 PM PDT by alternatives?
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To: janetjanet998

Did Madison Ave get the memo?


8 posted on 08/10/2025 1:38:01 PM PDT by central_va (The I won't be reconstructed and I do not give a damn...)
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To: alternatives?

What next, will white actors will be allowed to work again? Same race couples?


9 posted on 08/10/2025 1:39:26 PM PDT by central_va (The I won't be reconstructed and I do not give a damn...)
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To: janetjanet998

“...Kaepernick, the former NFL star...”

Star?????? He was an average QB...Far from being a “star”.....


10 posted on 08/10/2025 1:46:17 PM PDT by JBW1949 (I'm really PC.....Patriotically Correct)
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To: janetjanet998

“...Kaepernick, the former NFL star...”

Star?????? He was an average QB...Far from being a “star”.....


11 posted on 08/10/2025 1:46:18 PM PDT by JBW1949 (I'm really PC.....Patriotically Correct)
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To: janetjanet998

This is BS. I have seen zero change in TV ads.

Just turn on the tube and find me an advert with 100% white family. Or hispanics. Or Asians.

Nope. Every ad campaign is a full employment act for African Americans.

Now I have nothing against diversity in advertising. But it has been pretty clear for years that the ad agencies discriminate against white actors and notice the “white dad” figure is always portrayed as clueless.


12 posted on 08/10/2025 1:57:16 PM PDT by KingofZion
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To: janetjanet998

Woke may be dead at the White House, but on my tv the commercials have tripled down. The urban ghetto soundtrack to nearly every commercial is asinine or demonic, or both.


13 posted on 08/10/2025 2:30:29 PM PDT by Arkady
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To: deport

With that post, you are entitled to a major cash award.


14 posted on 08/10/2025 2:32:53 PM PDT by crusty old prospector
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To: janetjanet998
Kaepernick, the former NFL star...

He was never a star player.

15 posted on 08/10/2025 2:39:46 PM PDT by Avalon Memories (Obama & Biden Inc. really did provide opportunities for Trump to be murdered.)
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To: gitmo

The USA and New Zealand are the only countries that allow prescription drugs advertised on public airways.


16 posted on 08/10/2025 2:53:46 PM PDT by moreisee (The Media is the enemy.)
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To: gitmo

abusing great music!


17 posted on 08/10/2025 2:54:58 PM PDT by eyedigress (Trump is my President!)
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To: crusty old prospector

Safe and effective.


18 posted on 08/10/2025 3:41:30 PM PDT by KC_Conspirator
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To: KarlInOhio

Check with your doctor if Myocarditis is right for you.


19 posted on 08/10/2025 3:42:02 PM PDT by KC_Conspirator
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To: janetjanet998

I’ll believe this when I see white men in significant roles in ads and same race couples. Neither are visible now.


20 posted on 08/10/2025 6:23:18 PM PDT by Midwesterner53
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