Posted on 02/24/2025 4:41:08 AM PST by DFG
Apple will 'spend and invest' $500b in America, hiring 20,000 new workers into research and development roles over the next four years as part of its 'largest-ever spend commitment', the company revealed today.
The Silicon Valley tech giant pledged to 'build on Apple's long history of investing in American innovation and advanced high-skilled manufacturing' after President Donald Trump pushed companies to shift their manufacturing back home.
Apple said the investment would help support 'a wide range of initiatives that focus on artificial intelligence, silicon engineering, and skills development for students and workers across the country'.
'We are bullish on the future of American innovation, and we're proud to build on our long-standing U.S. investments with this $500 billion commitment to our country's future,' said Apple CEO Tim Cook.
'From doubling our Advanced Manufacturing Fund, to building advanced technology in Texas, we're thrilled to expand our support for American manufacturing.
'And we'll keep working with people and companies across this country to help write an extraordinary new chapter in the history of American innovation.'
The plans include a new factory to be built in Texas, away from the company's Silicon Valley headquarters in California. Hundreds of companies have made the move in recent years.
Apple's commitment is to include the company's work with thousands of suppliers across all 50 states, as well as direct employment of staff, Apple Intelligence infrastructure and data centers, corporate facilities and Apple TV+ productions in 20 states.
The company declined to say how much of the figure it was already planning to spend with its existing U.S. supply base. Apple says it 'supports' more than 2.9m jobs nationwide through direct employment.
(Excerpt) Read more at dailymail.co.uk ...
Decoder Ring: I read that they are going to spend more $$$ on Apple TV.
Their content sucks.
Their abortion called “Foundation” should have been their first clue.
Remember, under Trump 1.0, Foxconn pledged to create facilities in Wisconsin to manufacture LCD panels. That went nowhere.
Apple has too much dependence on China for manufacturing. Peter Zeihan has mentioned this dependence many times. Perhaps this pledge is to reduce dependence on Chyna.
Since you mentioned Apple’s TV offerings: If you have T-Mobile, you can get an MLS season pass for free, provided you act in the next few days. Check the T-Life app on your phone for details.
I believe the investment will happen because right now the USA is a far better investment than China. Pure business.
The genius of Zeihan is his confidence. His long term view of demographics will be right until there is a massive cultural shift.
If you know nothing about world events—then Zeihan is a good place to start.
But he is frequently wrong.
On apple—I’ve heard his same view that apple is joined at the hip with china.
but times change. apple is changing.
Zeihan’s point of view is determined by his core audience which his believes to be deep state staffers. That whole coterie right now has been cut adrift.
Bookmark
Plans mean nothing. Politics changes faster than those plans are ever implemented. Plans will change.
Learn to code.
Apple knows which way the wind is blowing.
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