Ford to spend $3 billion to expand large truck production to a plant previously set for EVs

CNBC ^ | July 18, 2024 | By Michael Wayland

[17th Miss Regt]

Boy, did we ever mess up! Back to making gas trucks...

[central_va]

full electrification of “big, huge, enormous” vehicles such as Ford’s Super Duty trucks was “never going to make money.”

Duh!!!!

[woodbutcher1963]

Smartest move I have heard by Ford or GM or Dodge in awhile.
They make a lot of money on these big trucks. Plus people want to buy them. I think most people that do are trading in one that is only a few years old.

Also, Super Duty F250’s are typically a work truck. Meaning it is being depreciated as an asset. This is the type of vehicle you need if you are plowing snow or pulling a heavy trailer.

[blackdog]

Cleaning up and re-tooling after Bidens bribery. Politics and engineering don't mix.

Anybody want to buy a real nice dock for their cottage on a lake? Freight from the Red Sea however.

[woodbutcher1963]

The other people that are buying these type of trucks are Baby Boomers that are pulling a fifth wheel camper trailer. Which makes a lot more sense(IMHO) than buying a big RV(and pulling a car/Jeep).

[rktman]

Any money left over to pursue the much needed DEI department.

[moovova]

I'm holding out for a Pride EV Ford Raptor...

[frank ballenger]

Hooray. Down with the woke EVs.

[Secret Agent Man]

Didnt realize they have Ranger Raptors...

[USCG SimTech]

Unfortunate it takes several quarters of sales figures and overall cost analysis to confirm what any normal person functioning in the realm of the real world and common sense has been saying after 5 minutes of being told in the board room where Ford was going to go.

[moovova]

There’s even a Bronco Raptor. Starts at $90k.

[Secret Agent Man]

Yeah I’ve seen that one. A few times even off the lot, in the wild. :)

[miliantnutcase]

They just came out.

[HartleyMBaldwin]

“big, huge, enormous” vehicles such as Ford’s Super Duty trucks

I have a Super Duty F250. It's just a regular-size pickup. Yes, it's bigger than a Smart Car, but it's not really all that big.

[Seruzawa]

If you really need a pickup truck then getting a 3/4 ton is usually a wiser choice than a 1/2 ton. Resale is much better in addition to the improved towing/hauling.

[Jane Long]

This is gonna go over GREAT with the union workers and Teamster drivers.

NOT.

Oh, wait ... their replacements, who will LOVE this, have already been sent here.

[Political Junkie Too]

Bring back the 4-door sedan like the Fusion or the MKZ.

-PJ

[BlackbirdSST]

Freight from the Red Sea however.

I'll offer a buck2.98 but that must include free shipping.

[Tommy Revolts]