Rogan has 14.5 million Spotify listeners and 16 million on youtube. Are there cross-over listeners registered on both? Yes - but regardless, that’s a huge audience on multiple platforms. For example, I don’t use Spotify, but may listen to Rogan on Youtube or Rumble.
Remember too - a MSNBC prime-time cable TV show will be lucky to get 1.2 million viewers, while CNN prime-time news show may get 500K
Dinosaur cable and print media are nearly dead.
All the more reason the CIA, Democrats and the deep-state want total control of the internet
I don’t recall the specific numbers but Rush used to talk about the audiences of the big three being around 40-50 million per day but then with cable, they were fighting for 10 million. If my numbers are accurate, Rogan is more successful then most news programs.