Posted on 02/07/2024 4:03:07 AM PST by FarCenter
TAIPEI -- Two of the world's biggest PC makers plan to step up manufacturing in India this year as the country weighs tightening import restrictions to boost the local tech industry.
Taiwan's Acer and Asustek both told Nikkei Asia that they see local production in India as a long-term trend.
Acer Chairman Jason Chen said India has become the company's second-largest market by shipments and revenue after the U.S. and it plans to accelerate sales of consumer notebook computers there this year.
Acer is in talks with its Indian manufacturing supplier, as well as its other Taiwanese suppliers, to increase local production in the country, as that is the direction of the Indian government's policy down the road, the chairman said.
"Our collaboration with the Indian supplier that began in 2023 works very well and now they want more models and more volume," Chen told Nikkei Asia on the sidelines of a recent industry event in Taipei. "The Indian market grows so fast that its potential can't be neglected."
Asustek Computer Co-CEO Samson Hu, at the same event, told Nikkei Asia that the company is working "aggressively" with its suppliers to respond to the Indian government's push for more local manufacturing in the long term.
"Currently, our suppliers mainly do final assembly in India, but we are actively thinking of requesting more component-level production in the country as the next stage of our strategy," Hu said.
Hu said Asustek has been building up its consumer notebook brand in India over the past two years and starting this year the country will be one of Asustek's priority markets for expanding its commercial notebook business.
A third company, contract notebook manufacturer Wistron, said it has secured a plot of land in Karnataka, India, to build a maintenance and after-sales service center for its notebook business. The company recently sold its iPhone assembly plant in the country to local conglomerate Tata.
"We already have a rented facility for the service for a long time, but the business is very big and growing. That's why we are buying a plot of land to build one on ourselves," Wistron Chairman Simon Lin told reporters ahead of the company's year-end party for employees. "We do not rule out the option to later turn this facility into manufacturing lines for making PCs."
The three companies' plans for India come amid dramatic policy shifts in the country.
The free traitors say we don’t need any stinking manufacturing in America, suckas!
Because the market for computers manufactured in Taiwan will be exclusively in mainland China.
The US has essentially no manufacturing of laptops, PCs, smartphones, TVs, and other consumer electronics. Consumer electronics went to Japan in the ‘70s and the rest followed.
But I’d rather buy an Acer or Asus laptop made in Taiwan or Southeast Asia than one made in India.
The Taiwanese manufacturers already supply the Chinese market and others from their factories in China.
I know that. So does everyone. China will become their only market after reunification.
“You knew I was a snake when you let me in.”
>>China will become their only market after reunification.
Why would that be? China is happy to sell stuff to anyone who will buy from them.
US market for laptops/PCs was about 17 million in 2023.
Global market was 242 million.
So US is about 7% of units. Revenue might be higher, since the US is the major buyer of overpriced Apple PCs.
Smartphone sales in 2023 were 1,100 million globally, of which 124 million were sold in the US.
China is selling more stuff to other countries to diversify its markets. After all, it gets most of its raw materials and energy supplies from countries in Asia, Middle East, and Africa.
a quick read from a different POV.
Why Apple’s iPhone Strategy Is Failing in India: A Deep Dive
https://www.linkedin.com/pulse/why-apples-iphone-strategy-failing-india-deep-dive-amr-elharony-pj85f#:~:text=Apple‘s%20struggle%20in%20India%20serves,consumer%20preferences%2C%20and%20regulatory%20landscapes.
India has been successful pharmaceuticals and oil refining resale.
Still, they can not keep their hands off; like the US, EU, China...
Good. India First.
[a quick read from a different POV.
Why Apple’s iPhone Strategy Is Failing in India: A Deep Dive]
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.