“...store invented the shopping cart and to have customers get their own stuff...”
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Piggly Wiggly, Memphis, Tennessee, 1916.
http://historic-memphis.com/biographies/pigglywiggly/pigglywiggly.html
Thanks for the info! Found the article above about the founder of Piggly-Wiggly: Clarence Saunders.
Pretty amazing his rag to riches to rags to riches...(4 or 5 times!) story. He built one store that was ENTIRELY automated, like a giant vending machine. But he built all of the equipment himself and it didn’t work very well and failed.