[lee martell]

The current CEO may have overplayed his hand. There are many other brands of good quality ice cream to consider.

[AnotherUnixGeek]

The current CEO may have overplayed his hand. There are many other brands of good quality ice cream to consider.

Probably not - Ben & Jerry's founders were notoriously anti-Israel and vociferously left-wing, and it did nothing to harm their sales. I haven't bought their ice cream in years, and I imagine many other conservatives never did, either.