” viewed by industry experts as a negative trend “
I think that the experts may me getting a handle on the situation ....
“Bud management doesn’t realize is that the “boycott” will last forever.”
YUP .... this is not a boycott .... it’s a life style change.
A forever decision .... stick a fork in it .. it’s done
“Bud management doesn’t realize is that the “boycott” will last forever.”
I don’t even see this as “a boycott” as much as Bud light has completely alienated, dropped and distanced itself from their base.
And have now rebranded and realigned themselves themselves as “THE beer of Trans”
I like to call it, ABANDONMENT.
They’d be better off to basically terminate the brand altogether. Don’t they have other lite beers?