As I’ve noted before here, there must be REAL FEAR in their European headquarters (and possibly, perhaps to a lesser extent, in the US), such as threats by the governments there of JAILING the executives if they back down, or even take minor steps in our direction.
They are getting massacred and they know why it’s happening - SOMETHING is stopping them from responding and I really don’t believe, for a moment, that a bunch of Pervs managed to get total control of the company...in fact, I doubt anyone at the top is a Perv. The fact that they are not permitted to respond is not a good omen for Western society.
I believe you got a good point as most executives have an eye on the bottom line and are not that stupid to intentionally set out to lose money. In other words there must be some corrupt driving force behind all that crazy rainbow garbage.
You need to look at their board of directors. It may have nothing to do with governments driving them, they may be the same people who drive governments. Leftists seem not to care about money because they have their hands in control of the till both public (Democrat party) and private (Blackrock, Vangard, ie- pension funds)
The people who really only care about the bottom line are conservatives who keep their money in the these funds.