What is also interesting is that whois.com tells that the company was registered 2013, and its registrant information is "privacy hidden" by a company in Tempe, Arizona.
While Reuters is busy with "might" and "probably" and "modeling," what is certain is that this modeling is aimed at being sold online to other news agencies. I write "other" because ---
The CEO of this online entity according to the website's own information "Rasmus Bech Hansen" (CEO) and "is a board member of the newspaper group, Information.dk. Rasmus holds a B.Sc. in Political Science, a MPA Master of Public Administration) from Harvard University and is a recipient of the Crown Prince Frederic award for excellent scholarship."
If their modeling is not based on Chinese-supplied data, good or bad, it is based on fictional data. "Estimates" are not data. Even Gates-Sponsored IMHE has paused their regularly incorrect "projections" and Johns Hopkins Coronavirus Resource Center disagrees with this "privacy" hidden GoDaddy website.
As to the London address, it is a British version of the old post boxes in UPS stores, this address in London "housing" and astounding 553 companies. Odd? Not for a scam.
Source: https://www.companieshousedata.co.uk/a/138
Interestingly, going through the list of the 553 companies, Airfinity does not appear in the list.
Here is more information on this "global" COVID expert company, as one looks into the address they claim at this "virtual office space."
Source: https://www.abcn.com/offices-covent-garden--shelton-street-3980
Some global company, eh? GoDaddy and privacy protected in Arizona, claiming a London address which is just "virtual." Scam is written all over this "science" company.
It is interesting that Reuters seeks comment from China, but doesn't look into 71-75 Shelton Street, London.
This is NOT necessarily an indication of a scam. Many organizations and companies use front addresses for security and to protect privacy. US Asylum Office address, for example, is merely a mail point, with actual location hundreds of miles away in a different state.