Glad to hear. As an old guy I remember when it was called “South City.”
We still call it South City.
It still is, but the reference is lost on others outside the SF Bay Area. My wife and I grew up in SF, moved to South City in the early 1970s. For a long time it was a sleepy town full of blue collar businesses, and wasn't changing much. Then Genentech came on the scene, and other biotech companies also came. My oldest daughter worked at Genentech for a decade. The company expanded on the east side of the bay shore in SSF, growing to more than 50 buildings on many blocks. They provided a lots of benefits to the city, donating money to schools and local infrastructure. That's how my daughter got involved, via school programs. The downtown boomed and gentrified, and stores and restaurants got better. It got crazy over the last 20 years, with many high-rise towers replacing 2 and 3 story buildings. The old steel mill and slaughterhouse properties got developed into business parks with thousands of employees. My daughter moved to Iowa with her husband and kids, and was shocked when she comes to California to visit. Exclaims "Holy cow!" when she sees all the changes over a few years, including her old school demolished and completely rebuilt, and new library, police station, city center buildings and new train station. All to the detriment of San Francisco to the north, which is declining.