The exact same phenomenon was observed about the rise of the NAZI party in 1930s Germany, it was one of the first uses or examples of serious, targeted scientifically designed propaganda and indoctrination on a very targeted basis, specifically or especially using print media and with the then new technology of wireless. Radio. The far reaches of the Reich could hear everything all the way from Berlin.
Females, Women, were among the most rabid of “true believers” and it was designed that way. They knew what they were doing, Goebbels and all the other Freud types.