I live in the Netherlands and I have only basic cable to have good internet and watch documentaries mainly.
But over here Fox Sports just became ESPN.
I think via high-speed internet, and the spiraling of the normal networks...a majority of people (doesn’t matter if in Netherlands or Germany) will have subscription-service in the next ten years, and be fairly attached to only certain ‘services’. Thats why I see the Sky options, Netflix, and others as the path ahead. For public TV...it’s a dismal trend.
Same trend to occur with Facebook, Twitter, etc. Once people reach a stage about the privacy of their data, and the amount of propaganda existing...those will lose customers and their stock prices will spiral downward. They will try to structure themselves to be bought, but other than major Chinese brands...no one is big enough to afford either company.