along with adverti$ing and marketing around mask$ at $24.99 a pop
https://www.dickssportinggoods.com/f/ncaa-face-masks-and-neck-coverings?filterFacets=facetStore%3AISA%2CSHIP
The run on those $24.99 masks is so brisk, they’ve reduced the price to $18.74.
Which do squat against the Chinus