Folks need to watch this video about who the Black Rifle Coffee Company supports/supported with political donations:
Tulsi Gabbard
Obama
John McCain
He also has has dug up CEO twitter responses and likes
Guy is a sophisticated huckster marketing his overpriced products with buzz words to reach a huge potential market among gun owners, patriots, and veterans...including slick youtube vids on the BRCC channel.
A buck a k cup for BRCC k cups. Starbucks k cups only cost 79 cents apiece for comparison.
I am done with BRCC. If they cannot stand for self defense, then screw them.