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The problem is that most people sitting at home don’t care about Hunter Biden. Most people probably couldn’t even tell you who that is. People care about the same things they’ve always cared about: keeping a roof over their heads and putting food on the table. President Trump broke down the “blue wall” because he spoke to the fears of all the blue collar workers in those states who were watching their jobs disappear and Clinton basically told them that they’re useless and hopeless. At the end of the day, very few other things really matter in an election. You’re never going to convince a hardcore Democrat who’s deep into politics to vote for President Trump. It’s a fool’s errand trying. The people you can pull to your side are the people who don’t live and breathe politics because they have more important things to worry about each day. Speak to those people about what really matters in their daily lives and win every time. Fail to do so and you’re rolling the dice.

I could not, and did not, say it better. At most it needs to be a lowercut jab. Mention how Biden used cronyism to make his son millions of dollars and tie it to Kamala and China. Could be done in one minute. Then spend the next 90 minutes talking taxes, safety, police and do not let the moderator get away with protecting Biden's weakspots.

The one other issue that affects folks directly is censorship/doxxing/cancel culture/leftist intimidation.

Trump needs to _own_ that and insist he will fight leftist censorship through antitrust, fight doxxing, cancel culture and intimidation through new federal laws and regulations.

This is a _new_ issue, way below the radar, and a _big_ _deal_.