I think a better alternative than stopping altogether would be to print an extra thick annual with both new and classic content.
Advertising would focus on upscale and luxury items like they used to do, avoiding high tech but plebeian stuff. Basically selling a James Bond fantasy for adventurous millionaires, to be enjoyed by everyone. Jet setting tourism in first class.
“ classic content.”
I would think there’s definitely a market for classic reissues.