Gracie Allen got more votes in 1940 ("The Surprise Party") and made money off of promoting the campaign. Her mother was a Democrat, her father was a Republican. When Gracie was born, everyone said she was a Surprise.
Pat Paulsen spent nothing (as far as I know) and got write-in votes.
And then there is the late Harold Stassen....
AT LEAST HE INFUSED MILLIONS INTO THE ECONOMY TO HELP PRESIDENT TRUMP. WAY TO GO TOM, KEEP UP THE GOOD WORK. HOPING YOU WOULD INFUSE ANOTHER $250 MILLION INTO THE ECONOMY.