I saw one of these ads and think it's ridiculous. The people in the ads look very normal, not at all like the methheads I've seen. The ads make it seem normal to be on meth.
So, how exactly is this ad campaign going to persuade anyone not to use?
There were a series of ads done quite a few years ago by “The Montana Meth Project.” I feel they were very effective, and should serve as a template for any anti-meth efforts.