The word "outreach" really grates on me. I heard it many times while I was active in Rep politics in Fairfax County as VA turned from red to blue. The GOP must prove a negative, i.e., it is not a racist party. We play into the Dem identity politics narrative when we try to play the same game. No one is excluded from the GOP.
Fine. Understand. Call it recruitment. Evangelizing. Proselytizing.
We don’t hide a light under a bushel...