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Juul Accepts Proposed Ban On Flavored Vaping Products As CEO Steps Down
NPR ^ | Sept 25 2019 | BOBBY ALLYN

Posted on 09/25/2019 11:39:58 AM PDT by Drango

uul Labs has agreed to stop advertising its popular e-cigarettes in the United States and announced that its chief executive officer is stepping down as state and federal regulators examine hundreds of cases of people who are sick from what appears to be a vaping-related lung disease.

The company also said in a Wednesday statement that it will not push back on a Trump administration plan to pull flavored e-cigarettes from the market until the controversial products win approval from federal regulators.

In the statement, Juul officials said the company will be "refraining from lobbying the administration on its draft guidance" that proposes banning fruit-flavored vaping products, unless approved by the Food and Drug Administration, in an attempt to make the e-cigarettes less available to young consumers.

News of the departure of Juul's CEO, Kevin Burns, was accompanied by an announcement that merger discussions have been called off between Philip Morris, the maker of Marlboro cigarettes, and Altria, the tobacco giant that owns a 35% stake in Juul.

Burns will be succeeded by K.C. Crosthwaite, the chief growth officer at Altria.

In a statement, Crosthwaite said vaping products originally were introduced to move adult smokers to a safer alternative. But hundreds of cases around the country of mostly young users experiencing a mysterious breathing ailment thought to be tied to vaping is raising new alarms.

He said the company's original mission is at risk "due to unacceptable levels of youth usage and eroding public confidence in our industry. Against that backdrop, we must strive to work with regulators, policymakers and other stakeholders, and earn the trust of the societies in which we operate," Crosthwaite said.

Flavored e-cigarettes represent the majority of Juul's sales, but analysts have said the company's decision to stop fighting the Trump administration's regulations might fend off an even bigger blow to the company: the federal government banning Juul from selling any of its products.

At least 530 people in 38 states have been sickened with a vaping-related lung disease, and nine people have died. Health experts are also concerned about long-term pulmonary issues from vaping.

Yet health experts have not tied the outbreak to any specific product or type of e-cigarette. Many cases of the mysterious respiratory illness are connected to people who have used e-cigarette products to vape marijuana bought on the black market.

States including Massachusetts, New York and Michigan have moved to ban the sale of vaping products, and attorneys general in a number of states, including Illinois, are investigating whether Juul violated consumer protection laws by marketing its products to teenagers younger than 18.

Ned Sharpless, the acting FDA commissioner, told a subcommittee of the House Energy and Commerce Committee on Wednesday that the Trump administration's soon-to-be finalized policy of banning flavored vaping products could change if e-cigarette companies can win federal approval.

"This policy would not mean that flavored e-cigarettes could never be marketed," Sharpless said. "If a company can show through an application to FDA that a specific product meets the standard set forth by Congress, then the FDA would authorize" the sale of the products, he said.

During the hearing, Rep. Joe Kennedy, D-Mass., asked if the surge in vaping-related illnesses represents "a massive regulatory failure." Sharpless conceded that the federal government missed some important warning signs.

"In retrospect, the FDA should have acted sooner," Sharpless said. "We should have acted to regulate these devices sooner."

Data from the National Institute on Drug Abuse found that the percentage of teenagers who are vaping doubled in the past two years, with about 1 in 4 high school students using e-cigarettes in the past month. That has led the institute's director, Nora Volkow, to declare vaping "a public health crisis."

"These products introduce the highly addictive chemical nicotine to these young people and their developing brains, and I fear we are only beginning to learn the possible health risks and outcomes for youth," Volkow said.

The FDA is set to release its policy restricting the sale of flavored vaping products in the coming weeks.

For its part, Juul has taken steps to combat the selling of its products to minors, including requiring some retail stores to electronically verify government-issued ID before allowing someone to buy its products.

But critics of Juul have accused the company of deliberately targeting young people by marketing flavors including mango, cucumber and mint.

The FDA's office of criminal investigations is currently probing products that are reportedly making people ill.

"FDA is not pursuing any actions associated with personal use of any vaping products, our interest is in the suppliers," Sharpless told Congress on Wednesday. "But to be clear, if we determine that someone is manufacturing or distributing illicit, adulterated vaping products that caused illness and death for personal profit, we would consider that to be a criminal act."


TOPICS: News/Current Events
KEYWORDS: ecigs; juul; npr; pufflist; smoking; vaping
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Some pull quotes:

"due to unacceptable levels of youth usage" and

"These products introduce the highly addictive chemical nicotine to these young people and their developing brains"

1 posted on 09/25/2019 11:39:58 AM PDT by Drango
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To: Drango

[[At least 530 people in 38 states have been sickened with a vaping-related lung disease, and nine people have died.]]

How many of these 530 were vaping THC products? They never tell you- Yet other reports say the majority of cases are from THC vaping (but even they don’t give numbers)

Is it regular vaping liquids causing the problems?


2 posted on 09/25/2019 11:45:23 AM PDT by Bob434
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To: Drango
In retrospect, the FDA should have acted sooner

Didn't these things have to get FDA approval before they were put on the market in the first place (a non-smoker asks)?

3 posted on 09/25/2019 11:45:53 AM PDT by grobdriver (BUILD KATE'S WALL!)
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To: Bob434

NO


4 posted on 09/25/2019 11:46:48 AM PDT by L,TOWM (An upraised middle finger is my virtue signal.)
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To: Drango

[[are investigating whether Juul violated consumer protection laws by marketing its products to teenagers younger than 18.]]

Really? Did their adds say something along the line of “If you’re under 18 wow have we got a product for you”?

How are they determining the adds were targeted to people under 18?


5 posted on 09/25/2019 11:47:15 AM PDT by Bob434
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To: Bob434

It isn’t about illness at all. The products are targeted because of their appeal to underage youth. But the nannies won’t quite admit that openly.


6 posted on 09/25/2019 11:47:48 AM PDT by jjotto (Next week, BOOM!, for sure!)
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To: grobdriver

it was pretty unregulated back when they first came out- many were shipping from china-


7 posted on 09/25/2019 11:48:08 AM PDT by Bob434
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To: Drango

“and their developing brains”

A pity yours hasn’t seemed to develop much past the age of 9 or so.

L


8 posted on 09/25/2019 11:48:20 AM PDT by Lurker (Peaceful coexistence with the Left is not possible. Stop pretending that it is.)
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To: Drango

So does eggplant, bell peppers and tomatoes.... Whats the point of the quote?


9 posted on 09/25/2019 11:50:20 AM PDT by Enigo54 (Hank Reardon was right)
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To: Drango

Amazing how a billion dollars from the tobacco corporations can shape both the politicians and media. Vaping is cutting into tobacco sales as a safer alternative. Can’t have that.


10 posted on 09/25/2019 11:51:26 AM PDT by Kahuna
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To: jjotto

[[The products are targeted because of their appeal to underage youth.]]

I don’t see how- as older folks like flavored stuff as well- The lawyers are acting as though once a person hits 18 they no longer want flavored juices- so therefore these must have marketed to underage people- i guess is their accusations-

And just out of curiosity- how many kids get diabetes and die after eating loads of candy bars and sugary cereals, and sweetened drinks and and and? Aren’t these ‘dangerous products’ marketed towards kids?

I suspect the gov crackdown without any proof that it is normal flavored juices that are causing the deaths wants to ban them because of some sweatheart deal with tobacco companies-

I’m not suggesting we shouldn’t investigate the causes of deaths and illnesses- maybe it will be found to be normal juices flavors as well- but so far from everything I read- it’s vaping THC products that is causing at least many of hte problems


11 posted on 09/25/2019 11:54:04 AM PDT by Bob434
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To: grobdriver

No. FDA did not assert authority over vaping until a few years ago.


12 posted on 09/25/2019 11:54:04 AM PDT by jjotto (Next week, BOOM!, for sure!)
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To: Lurker

Attacking me won’t help you addiction.


13 posted on 09/25/2019 11:54:57 AM PDT by Drango (1776 = 2020)
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To: Drango

Make weed and prostitution legal but get rid of the cake batter flavored nicotine juice. Makes sense.


14 posted on 09/25/2019 11:54:59 AM PDT by BusterDog
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To: Bob434

Flavors. People over 18 dont want flavors they want tobbaco flavor. Kids dont like that flavor. If you make a mango flavored vape you must be marketing to kids.


15 posted on 09/25/2019 11:55:17 AM PDT by CJ Wolf (Freedom, if you can keep it)
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To: Bob434
Is it regular vaping liquids causing the problems?

Because there is no 'regulation' yet, homebrewers are making the vaping liquids and selling them to smoke shops, etc. They use dangerous chemicals because they are cheaper.

It is possible that the homebrewers make the THC products, but I doubt it. They can't legally sell those in most states. In any case, it needs to be regulated.

16 posted on 09/25/2019 11:55:23 AM PDT by UCANSEE2 (Lost my tagline on Flight MH370. Sorry for the inconvenience.)
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To: grobdriver

The FDA looked upon Vape and e-cigs as they did with other tobacco products. No approval needed for recreational substances like alcohol and nicotine. The feds did not care when this was a few hundred people puffing e-cigs.

Now there is an established industry, with established customers, established local small business at the end of the supply chain, and solid cash flow. Time for them to get shaken down by the local mob, er, our wonderful representative government...

And a few thousand bootleg THC vape cartridges gave them all the excuse they needed.


17 posted on 09/25/2019 11:56:00 AM PDT by L,TOWM (An upraised middle finger is my virtue signal.)
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To: CJ Wolf

[[Flavors. People over 18 dont want flavors they want tobbaco flavor.]]

Sorry- but loads of folks like flavors- just look how many different flavored creamers there are- flavored this that and the other thing- we can’t just determine people over 18 only want tobacco flavored juices-


18 posted on 09/25/2019 11:57:07 AM PDT by Bob434
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To: Drango

“Attacking me won’t help you addiction.”

Learn to spell.

L


19 posted on 09/25/2019 11:57:36 AM PDT by Lurker (Peaceful coexistence with the Left is not possible. Stop pretending that it is.)
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To: Drango

I’m wondering if the liquid in nicotine-only e-cigarettes also is an oil that accumulates in the lungs. If so then the flavored ones are getting a bad rap.

I also wonder if the nicotine in regular cigarettes is in the form of an oil that accumulates in the lungs, but its harmful effect (if any) is masked by the smoke that’s also inhaled.


20 posted on 09/25/2019 11:58:06 AM PDT by cymbeline
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