‘I could see it becoming pretty widespread.’
Respectfully, I don’t. I see it as something self employed/small businesses will offer, to try to control costs, but won’t get much traction beyond that.
Potential employees aren’t stupid, Company A offers full traditional benefits, Company B offers some semi subsidized thing that adds more hassle and work for me.... Won’t be viewed the same by most potential employees... Its impact on moving the needle will be virtually non existent.
I am not against this option, as a program, but claims it will shift the market in any meaningful way, can only be made by people who don’t truly understand HC and Insurance at all.
You may well be right but I can imagine the same dialog about 401(k) plans vs. company pensions back in the day.
I can see it being very attractive to employers but I think you're right, it will depend on labor market dynamics,