Bragging rights. If you look at the social media accounts of some of the people involved, they present themselves as having perfect, "curated" lives. Everything from decor to food to clothing to personal appearances to their marriages has to be perfect. And if they have to say that their child is going to some state college rather than a more prestigious one they lose face with their friends, and they feel they failed as parents, and their lives aren't perfect.
My goodness, I guess I never considered how much shame the families of the rich kids at State U were suffering. Then again, the Hollywood lifestyle of having only one or two children VERY late is going to result in all kinds of weird stuff like this. Meanwhile, it’s somehow Trumps fault.
UCLA and Berzerkley are both superior academic institutions to USC.