Posted on 07/13/2018 9:01:04 AM PDT by Theoria
It was four months and eight days until the 2018 midterm elections, and Anna Eskamani had not spent a penny to promote her political campaign online.
Ms. Eskamani, 27, is running to represent Florida’s 47th District in the State Legislature. Like many state-level candidates, she writes her own fund-raising emails and manages her own social media accounts. And with her busy schedule on the campaign trail, advertising online is an afterthought.
“My budget is zero for it right now,” Ms. Eskamani said. “It just hasn’t been necessary.”
One recent morning, Ms. Eskamani attended an hourlong phone conference with volunteers from a group called Tech for Campaigns, who hoped to change her mind.
Dozens of progressive groups are organizing for Democrats in this year’s midterms. But Tech for Campaigns has focused on a particularly challenging assignment: dragging Democratic campaigns into the digital age, before it is too late.
In a year and a half of existence, Tech for Campaigns has become a kind of Democratic Geek Squad — a national volunteer network consisting of more than 4,500 tech workers with day jobs at companies like Google, Facebook, Netflix and Airbnb. These volunteers, who include engineers, marketers and data scientists, are matched with Democratic campaigns across the country to provide training on digital skills, such as how to promote themselves on social media, build their email lists and use data analytics to identify potential donors.
(Excerpt) Read more at nytimes.com ...
And I wonder if their parent company did anything to obstruct conservative or republican advertising?
“Chris Hurst, a first-time politician who was elected to Virginia’s House of Delegates last November, worked with Tech for Campaigns beginning several months before Election Day. The group redid his website, tweaked his online ads and coordinated a mass texting campaign to get out the vote.
“In the end, Mr. Hurst defeated his Republican opponent by eight points.”
No coincidences, however, I was just reading the headline at The Hill (the source of another thread) and a facebook ad instructs the viewer that when they see a political ad, to click on it and see who paid for it, how many people saw it and other information. HA!
Couldn’t pause it to get a screen shot, so if you want to see it:
http://thehill.com/opinion/white-house/396856-the-dishonesty-of-the-deep-state
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