Right now, it's like watching an Olympic race with only one person running. Usually, you have several racers in a line, where the one in front takes he brunt of the wind while the rest get the benefit of less resistance. In team races, they take turns in front to keep the team rested.
This special election does not have the benefit of leveraging the enthusiasm of the entire country; it is facing the headwinds all by itself. The voters have no benefit of a bandwagon effect of being part of a larger movement, and might be more susceptible to gaslighting with no larger movement to compare against.
I would hope that any GOPe ad messaging would, in November, align with a national strategic message. An out-of-step message (if that's what is going on today) would stand out sharply against a national message, and would likely be quickly corrected (I hope).
-PJ
You can’t leverage enthusiasm if you aren’t generating it.
The messaging that the GOPe, Pacs and Saccone himself is not a message that is going to generate enthusiasm outside the traditional R voter in this race....
The ads being run here, for the most part, could be run for any R in any election in the last 15 years. They are red meat for the base, and it shows to me that the GOPe still does not get 2016 at all, and this sort of messaging is NOT going to turn out the non traditional R voters in the fall, particularly in the Upper midwest that gave Trump the White House.
If those MAGA I and D voters were going to vote R based on the standard R messaging being offered, they would have voted R long before Trump... they didn’t, and they aren’t going to be motivated to show up and vote by old tired standard R messaging this fall... You aren’t going to be able to leverage a message that NEVER worked for these voters to suddenly work for them just because there are more races.
Its the very definition of STUPIDITY.. doing the same thing you have always done and expecting a different result! Trump won, and flipped this part of the country because he DID SOMETHING DIFFERENT! The ad messaging here is NOTHING different. You need red meat for your base, but if that’s all you are offering, you are NOT going to give these people who showed up to vote for MAGA who were disenfranchised before a reason to show up.
If the messaging being given for this race is the R game plan for the fall, they will absolutely lose more than 23 seats in the house. I am not happy to say that, but it is as obvious to me that this is going to happen if this is their message plan for mid terms, as it was Trump was going to take the nomination and the White House.
GOPe/Right Wing Pacs better WAKE UP, if the messaging for this election is your game plan for the fall, you will lose the house.