Only about 10% of the pop - if that - are political junkies who can name all the senators, governors, reps, cabinet, etc. and WHAT THEYVE SAID. The other 90% can only recall what the MenSeekingMen force them to store in memory by 24/7ing it.
Shithole is now in their memory, and when they run into shitholian immigrants making their daily life unpleasant, the word shithole will be re-enforced. The hard 40% Left won’t pull up the word, but the middle 20% and the right WILL retrieve the label and and consciously apply it, if silently.
This is how CINC is cleaving non-political-junkies to him: seeding his policy into their political memory with exactly these type of newscycles.
On Jeopardy the other night, the final question had something to do with two senators, one from MA and the other from VA, whose names form an anagram. Not one of the three contestants got it right - Warren and Warner. Ironically, during the Bret Baer news hour that same evening, he had on both, giving them way too much time to bash the POTUS, the tax bill, policy, etc.