The transmitters which operate the drones should be regulated and not have a range exceeding approximately 200 ft. Drones should also be required to automatically descend to ground level once contact with transmitting controller is lost.
This needs immediate attention before a passenger jet ingests one of these things on takeoff or landing.
DJI Phantoms (like the one in this story) already return to their starting point if they lose contact with the transmitter and there are already rules about operating a drone within five miles of an airport. Your 200 ft. range limitation is an arbitrary joke. The problem is irresponsible people - good luck fixing that.