[AnotherUnixGeek]

Cowboys-Cardinals got a 9.3 overnight rating for ESPN, easily the highest-rated Monday night game of the year.

Well, there have only been two other Monday night games this year. We're only 3 weeks in. And Dallas was playing - they have a strong nation-wide presence.

Short-term means nothing. Medium and long-term, there's no way this divisive behavior by the players, encouraged and nurtured by the team owners and the NFL national office, will not hurt viewership and revenue.

[A_Former_Democrat]

For sure. This won’t bring new fans into the game. It’s not like people that might change their buying habits to help a Chik Filet or Target. No one’s going to tune in that wasn’t a fan before, even if so, it wouldn’t last.

That nfl ship has sailed. The only consequence will be the loss of fans, many of them permanently