Peeps was (supposedly) founded by a Christian...and now their packaging has also removed Easter. I think they’ve sold, since original owner.
Big confectionery conglomerates.
Christians who want Christian themed candy can shop specialty or DIY frugal. In many cases boycott makes no sense because of the size of the necessary naughty lists. But here the purpose makes it self boycotting. Being ashamed of Easter will cost.
Same company as it originally was. They are trying to be "year round" - Halloween, Christmas, Valentine's Day, not just Easter. They have several retail stores also.
Company name is Just Born.