For cereal eaters who wish to boycott Kelloggs:
Malt-O-Meal, and I think one or two other manufacturers sell several clone cereals that taste just the same and cost about 1/4 the price of Kelloggs brands. And Walmart (yeah, I know) has a store brand ´Pop Tart´ that is just as good, and less expensive.
As a committed cheapskate, I haven´t bought a Kelloggs product for years, so they won´t notice ME boycotting them.
But maybe they will notice it if you guys do.
Just because they make millions each year, doesn’t mean they have any sense.