[Rokke]

So your answer is you don't have any actual evidence to show that political TV ads significantly impact election outcomes. I couldn't find it either. Maybe that is why Trump is using his resources in other ways. He did the same thing in the primaries. He over performed a vast majority of the RCP primary vote polling averages using that strategy. Spent almost nothing on ads. Crushed a field of highly touted competitors ending up with the most primary votes in GOP history. It didn't really seem to make sense while it was happening then either. But it sure was effective.

It is entirely possible that the traditional measures being used to gauge the status of this election are completely invalid. Brexit is an obvious example of that. But so was Trump's primary campaign. In both cases, the side given no chance of winning achieved what amounted to a solid victory. Yet every single traditional indicator pointed in the opposite direction. Just something to think about.

[NYC-RepublicanCT]

TV political ads have been used for several decades. Billions and billions of dollars... That’s evidence enough for me. So is the fact this disgraceful, shrill, nasty witch is even with him