If he wasn’t going to endorse Trump then he shouldn’t have made the speech.
If he wasn’t going to endorse Trump, he should have stayed away and kept his peace.
Even Jeb and the rest of the GOP establishment knew better than to poke the party in the eye.
Not endorsing Trump wouldn’t have hurt him but telling millions of Americans, I’ll vote for any one but my party’s nominee vastly diminished him.
What the hell was he thinking?