[RipSawyer]

This is from Merriam Webster online

Occidental
noun oc·ci·den·tal
Definition of Occidental

: a member of one of the occidental peoples; especially : a person of European ancestry

Occidental is to white people as Oriental is to yellow people. I used to do business with some Japanese who referred to themselves as “Oriental”. Occidental seldom appears in writing and almost never in conversation so most people don’t even know the word exists let alone what it means. I was probably in my thirties when I first encountered it in writing.

[SandRat]

I was in Middle School when I first heard the term (JFK) had not even run for Pres. yet, that's so long ago.

[deks]

The term had some usage in the naming of hotels and restaurants, such as this one on Pennsylvania Ave, DC, circa 1920. On the right is the old Post Office building, soon to reopen as a Trump hotel.

Photo credit: Washington Historical Image Collection, DC Public Library.