What the article misses is that the show was basically an advertisement for tourism to the city of Nashville.
To compare the subsidy returns with those paid for merely siting a production in a given location is apples and oranges. Not only was the production sited here, but it kicked off a tourism boom that likely will run for years to come.
The biggest risk is not that the subsidy was ineffective, but that it was SO effective that it has kicked off an investment bubble in hotel construction!
Correct! We live in Colorado and the last 3 trips we made to the East Coast, we managed to stop in Nashville and spend our tourist dollars. We even visited the “Bluebird”.