I knew someone who got a shaming letter like this a couple of years ago and I was angry for the neighbors.
Tough love? Seems you see voters as children. Just because you CAN do something, doesn’t always mean you SHOULD. That “targeted” mailing seems to be going viral. Oops.
Cruz campaign seems to have the EQ of Mr. Bean now. Very sad.
More than half the country voted for Obama and more than half the Republicans voted for Romney. I could say a lot worse things about voters than that they're children. Marketing to people involves manipulating people who are often poor decision-makers.