A lot of this was done by the PRO-cannabis campaign. They *really* hated the 10 farm monopoly idea.
http://nymag.com/daily/intelligencer/2015/10/willie-nelson-crusade-stop-big-pot.html?mid=fb-share-di
Nonsense. The article says the pro-pot ballot funding was $25 million vs $2.5 million against. The people resoundingly rejected the desires of the wealthy elite liberals and their radical social agenda.