Strip the Patriots of the Super Bowl title, suspend Brady. Maybe ban them from several future Super Bowls. The NFL needs to do something serious and concrete to make clear that integrity of the game is important.
It is hilarious watching people frothing at the mouth over this in their righteous, spittle-lipped anger, when it really boils down to them having the emotional maturity of a 16 year-old watching their team lose, and saying that the referees had it out for them, or the league wanted them to win, or...they cheated.
It is a giant circle-jerk for the vast majority of people all worked up over it.
If that SB victory is left standing, Pro Football slides down to the same level as Pro Wrestling.