Apple And IBM Want To Believe It’ll Be Different This Time
http://www.forbes.com/sites/markrogowsky/2014/07/15/apple-and-ibm-want-to-believe-itll-be-different-this-time/
Apple’s Tim Cook and IBM’s Ginny Rometty certainly sounded persuasive when they announced a broad alliance between the two companies today to sell mobile devices and services to the enterprise. Rometty told Re/code only their two companies could make such a deal happen. Cook noted the lack of competition and said when that happens, “You end up with something better than either of you could produce yourself.”
And in theory it sounds great. Apple gets an enterprise sales force with its long tentacles deep into companies across the globe. IBM gets the devices best suited for those companies in terms of security and trustworthiness with corporate IT. And maybe this is the winning hand both companies think it is. The good news is that neither is really going “all in” to find out.
Sounds like they might not be all that sure about it being a "winning hand". But I guess if you see it in a press release, it must be true.