Reagan knew it would be impossible to get the nomination while depending upon the conventional media sources to convey his message fairly. So he used friendly ridicule, sense of humor, etc to bring a populist conservative message directly to the voters. I've been waiting since then for another conservative candidate to apply the same lesson.
Only the media is more savvy now than they were in 1980. Cruz had better have something really imaginative up his sleeve.
They won’t know what to do with him
One thing Cruz has that is different from everyone is the sense that the media simply does not get to be the new arbiters of our foundation
That they are not the new founding fathers. It’s playground politics and most of the politicians are frightened wimps. Even if they talk tough
Most
From there he’ll figure it out. If he loses to them it’ll be because the anti founding principles crowd has reached critical mass
But when I think of media I imagine bob scheiffer, candy Crowley, all the inane movie previews, the Disney and cartoon channels and the dopey Jon Stuart,
They’re not quality communicators and they have no ideas