Free Republic
Browse · Search
News/Activism
Topics · Post Article

To: tennmountainman
You must have that post on a magical paste button since you post it so much. However, multiple studies have shown that the major motivating force to a voter is a negative vote - to vote against someone is much more powerful and motivating than to vote for someone or some ideal or principle.

That is why negative ads are so prevalent and effective. They work!

52 posted on 10/08/2014 11:13:16 PM PDT by Dave W
[ Post Reply | Private Reply | To 6 | View Replies ]


To: Dave W

I talk about it as much as I like.
It is true tha negative ads are run all the time.
However, that is only part of the equation.


54 posted on 10/09/2014 1:32:35 AM PDT by tennmountainman (True conservatives don't like being rained on by their own party!)
[ Post Reply | Private Reply | To 52 | View Replies ]

Free Republic
Browse · Search
News/Activism
Topics · Post Article


FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson