That is the issue, but I tell Ya what, going mobile aint cheap.
Licensing is outrageous, largely because the brick and mortar guys complain to city hall.
What are people to do?
You can not just horn in on another mans action without blow back, but many are finding symbiotic relationships.
Taxes and regulation are a Huge problem.
Example: The opportunity I’m with requires a one-time $99 investment. No building, employees, overhead to speak of, etc. OTOH, even the least expensive franchise requires many tens of thousands of dollars and more. Even a hot dog cart costs thousands and that isn’t the end of it. There’s always alternatives to what many think are the rules of the game.