Posted on 03/29/2014 11:36:29 AM PDT by Altura Ct.
Trinity College Dublin is to remove the bible from its crest, it has been there since 1592.
They will also change the color scheme on the ancient crest to avoid a clash with Ryanairs corporate image.
The world famous college is set to be rebranded as Trinity College, the University of Dublin in a strategic plan to be launched next year.
The Irish Times reports that it is not only the name that will change at the university, home to the Book of Kells.
Religious symbolism has also been removed from the colleges ancient crest at a cost of almost $140,000 according to the report.
The decision to replace the bible with an open book in what it describes as a deliberate and symbolic change was approved by the TCD board this week.
The report says the college had previously told staff and students it would retain the Bible along with other symbols on the shield - the lion, castle and harp.
The Bible image, closed with clasps, dates back to the colleges founding in 1592 as the College of the Holy and Undivided Trinity of Queen Elizabeth.
It will be replaced by an open book to signify our tradition of scholarship which should be accessible to all.
The college says the aim was to create a more forward-facing image, along with the institutions planned new brand name which will be used instead of TCD in all areas except academic publications.
The Irish Times also reveals that the colleges colours are to move away from the blue and gold colour scheme on its shield as it is considered too close to that used by value brands such as Ryanair, Ikea and Maxol.
Consultants recommended that the number of colours in the university logo be reduced from five to two - blue and white.
The consultants noted blue and gold were commonly used in heraldry but were also often associated with value or convenience and cited Ryanair, Ikea, Visa and Walmart as among a number of brands that are associated with blue and yellow.
They said this is a colour combination which they said lacks a sense of quality and sophistication.
They have proposed white Trinity symbols against a blue background as this creates a modern, crisp image.
A blue and gold version of the shield will be included in TCDs new identity toolkit, designed for use in the likes of marketing, letterheads and seminars.
The consultants also noted that this colour grouping tends to cheapen the overall look and feel.
The management memo approved by the college board said: We believe that this endeavour will allow us to better leverage our strengths and further enhance Trinitys reputation at home and abroad.
All of us will benefit, owning what we share, and, collectively, helping College to attract the best staff and students, research funding, philanthropic support, and impactful media coverage.
Would definitely recommend that NO ONE attend this university, as they won’t be teaching knowledge, but foolishness..
I was there in 2005 to see the Book Of Kells, and it was absolutely magnificent. What a sad decision.
The Book of Kells is an illustrated manuscript of the four Gospels. Is Trinity going to move that out of there too?
Sad to hear this. We visited Trinity while we on a recent trip to Dublin. Very much enjoyed it’s history and seeing the display of the Book of Kells.
This is NOT what Dublin - or Ireland - needs. If anything, they’d be wise to embrace the Bible and all that The Word has to offer.
I see even colleges are following in the footsteps of Miley Cirus. Shame on them. Now they’re the same as every other university out there.
“it has been there since 1592.”
They will need to rename it also, Trinity stands for...
Well, if I were so bent on taking Christian truth out of the image of the school, I would START with the name itself — TRINITY. Might as well throw Father, Son and Holy Ghost right out the window, so as not to offend the haters; right? Next, they need to repent, and call upon His eternal love and mercy. Right?
Boy, are Europeans stupid. Oh, wait...
Europe is the train; America is the caboose. Both are on the wrong track.
GMTA
The blazon should reflect the current mission and purpose of Trinity College:
Argent, a forked tailed Devil standant grasping his trident, all Gules.
Baal College.
All of these places are denying the one true God. I can see church signs in the future that say “We Worship (fill in the blank and bring your check book). Actually, lots of them are already saying that.
Just name Athiest U and be done with it.
This isn’t, in any sense, ‘forward facing’ - it’s simply mental illness and nothing less.
The trinity of Marx, Mao, and Alinsky?
And what Bible? I just see a book, that could be any book.
P.S. The annoying one in Connecticut has a far more religious seal, and the students there seem to live their godforsaken, heathen lives without being disturbed by it:
Is Obama Irish too?
Renounce God at your own peril.
Ryanair Corporate University
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