http://en.wikipedia.org/wiki/Apple_Corps_v_Apple_Computer
1978–1981[edit]
In 1978, Apple Corps, the Beatles-founded holding company and owner of their record label, Apple Records, filed a lawsuit against Apple Computer for trademark infringement. The suit was settled in 1981 with an undisclosed amount being paid to Apple Corps. This amount had been estimated to be US$50–250 million, but was later revealed to be $80,000.[1] As a condition of the settlement, Apple Computer agreed not to enter the music business, and Apple Corps agreed not to enter the computer business.
In September 2003, Apple Corps sued Apple Computer again, this time for breach of contract, in using the Apple logo in the creation and operation of Apple Computer’s iTunes Music Store, which Apple Corps contended was a violation of the previous agreement...
On 5 February 2007, Apple Inc. and Apple Corps announced a settlement of their trademark dispute under which Apple Inc. will own all of the trademarks related to “Apple” and will license certain of those trademarks back to Apple Corps for their continued use. The settlement ends the ongoing trademark lawsuit between the companies, with each party bearing its own legal costs, and Apple Inc. will continue using its name and logos on iTunes. The settlement includes terms that are confidential, although newspaper accounts at the time stated that Apple Computer was buying out Apple Corps’ trademark rights for a total of $500 million....
—— Blew up the rules by ignoring agreements
Let the companies battle it out - that’s what they do. What works for me are the Apple products I have in hand.
Other people can “grouse” about it all they want ... LOL ...
“—— Blew up the rules by ignoring agreements”
Here is a hint: between 1978(!) and 2003, things had changed.
Apple Corps (by that time mostly irrelevant) got a payoff, and went away. iTunes now sells a ton of Beatles music. End of story. :-)