[1010RD]

That doesn’t make financial or economic sense. If a competitor innovates a product that is competitive with AB’s product, but at a lower price, it will always be better for AB to offer that product post take-over. The new lower price keeps competition away.

High prices cure themselves. There must be another reason that AB can sustain such high prices over a long period of time.

[blackdog]

Reliability is the reason. Servo motors at $14,000 each last fifteen years. That is unless the typical plant worker uses it as a step stool..............Which usually happens in three. AB did have a horrible run on servo cables for about five years, but they got those kink and breaks out of the way if ya know of what I speak.

Drives last decades unless you throw 1,200VAC spikes at a 480 VAC drive. Which also seems to happen every few years. They go off like popcorn. But that's not AB's fault. Their Kinetix lines are fussy and have a higher failure rate than their basic Powerflex 10's, 40's and 700's. Those are like god declared them immortal.