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“My competitor doesn’t have the capacity to go beyond the Democrat-Republican talking points,” Savage told POLITICO. “That’s all he’s ever done. That’s all he can do. He has no education. I’m just going to lay it on the line, I’m not going to mince words.”

My guess is that a majority of listeners lack college degrees also. Savage sometimes catches himself saying that about Hannity and quickly tries to exempt listeners from his "snobbery."

When Savage started first as fill in on KSFO sister station KGO then full time 4PM - 7PM on KSFO he caught hell from the liberals on KGO. He fought back but nowhere near the obsession he has vis-a-vis conservative competitors nationally. As a local host he didn't really compete against KSFO fellow hosts claiming instead that he alone was responsible for KSFO's success. Was he serious?

I literally never missed a minute throughout the 1990s and into the 21st century.

I no longer participate on his thread realizing the majority of my posts were reactions to things I did not like; mainly I despised his dumping the snark on conservative talkers and authors.

I still congratulate him for being more forceful than most speaking out against enemies foreign and domestic.

I am a fan of all talk radio. I have no "home team." I want all of them to remain in business.

I fear though that in Savage's own words he intends to become less partisan and more "diverse."

I recall remarks from the Dickey brothers that that suits them fine. IMO however it means Savage is being nudged into a self-imposed Fairness Doctrine. But some parts of his shows are like the "old Savage." Great IOW -- and we should be prepared to defend him against government persecution.

But when he starts dumping the snark on his competitors I turn the dial to Hannity; then to Tom Sullivan -- lastly switch on bluegrass to hear classics like Take Your Tongue Out Of My Mouth I Am Just Here To Kiss You Goodbye and Her End Justifies The Jeans.

My recollection is Savage started the feud mainly against Rush and Hannity; Levin handled the initial retaliation and started catching hell from Savage.

As a local host he didn't really compete against KSFO fellow hosts claiming instead that he alone was responsible for KSFO's success.

If I recall correctly, Savage started a feud with Jim Eason, who had the show just prior to his. Those 1 minute hand-off segments weren't Eason's favorite things, and eventually Eason left the station.

Also, when Savage was starting out at KSFO, they already had a strong line-up.

Lee Rodgers and Melanie Morgan ruled the morning, then I jumped to KNBR to listen to Limbaugh, Geoff Metcalf had the noon-2 slot, Eason from 2-4, then Savage from 4-7. I think O'Reilly eventually was on KSFO from 9-12.

Then Limbaugh left KNBR for KSFO from 9-12. Metcalf got replaced by Laura Schlessinger, Savage started his double shift doing his national show from noon-3, then his KSFO show from 3-6.

Savage left KSFO for 910 and Brian Sussman got the 4-7 slot. Hannity started from noon-3.

This is all from memory, so I'm sure I'm missing a few things. But the point is that Savage was the last thing that was responsible for KSFO's success.

-PJ