Remember when Coca Cola decided that their customers REALLY wanted a different soft drink instead of the product that made them #1?
A&E has just had their “New Coke moment” and alienated their loyal customer base who made their product #1.
To Coca Cola’s benefit, in less than 3 months, Coke Classic was back in production.
This will go down in lists of history’s most stupid business decisions. Stubborn ideology vs pragmatic business. What’s it gonna be A&E?
It also sounds remarkably like the GOPe with conservatives.