They can't sell it because it because they don't understand the law of marginal utility, people allocate resources based on need and then want.
Obamacare is too high priced for the young to change their priorities and buy it instead of something else they want more.
If they aren't giving it away, it is going to fail.
Yep. All those who supported it thought someone else was going to be paying for it. They were shocked when they found out they were those "other people.".
Every election the democrats have to give something away using other peoples money. Otherwise, the freeloaders won't bother to get out of bed to vote. This time, they thought they were getting free health care. They fell for the biggest political lie of the decade - but it worked for the demnocrat politicians. That's all that mattered (because the end justifies the means).