“But after conservatives nominated Sen. Barry Goldwater, who voted against the civil rights bill, to oppose Johnson in 1964, LBJ won 94 percent of the black vote. No Republican presidential candidate has received more than 15 percent of the black vote since.”
And that was the start of “Thou shalt not question anything regarding blacks”.
Goldwater was honest about reaching out to blacks. He offered them a hand up instead of a hand out.